IRTH UNSEEN
Arab heritage, expressed through food and design
Explore the websiteBrand & commerce website
Project overview
Arab heritage, expressed through food and design
A bilingual brand and collection website for premium dates, herbs, oils and honey. Product stories, a journal and an Arabic-led visual language turn the collection into an editorial experience.
- Discipline
- Websites & Commerce
- Focus
- Arabic-led design · Product discovery · Brand storytelling
The direction
The idea, in the detail.
Translate Arab culinary heritage into a contemporary digital world. A restrained palette, Arabic typography and close-up product imagery create a distinctive rhythm.
The experience
What you can explore.
Browse the collection, product stories and journal. The embedded experience starts with the collection so the work is immediately accessible.
A closer look
Inside the project.
Project preview
Inside the experience.
IRTH UNSEEN
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