SHAKTI
Ayurveda beauty, expressed digitally
Explore the websiteBeauty brand website

Project overview
Ayurveda beauty, expressed digitally
A digital presence for SHAKTI, an Ayurveda beauty brand. The repository includes the main brand experience, a manufacturing section and portfolio pages.
- Discipline
- Brand & Experience
- Focus
- Brand experience · Beauty & Ayurveda · Web development
The direction
The idea, in the detail.
A sensory introduction to an Ayurveda beauty brand. The gold identity, deep natural tones and filmed imagery make the landing experience feel like a ritual.
The experience
What you can explore.
Explore the bilingual launch page and its portfolio and manufacturing sections. Film playback starts with an intentional interaction.
A closer look
Inside the project.


Project preview
Inside the experience.

SHAKTI
Explore the project within the WADJ viewer.
Interactive project preview. Use Tab to move through controls; press Escape to leave fullscreen.